Professional resume
Vinícius Gontijo Rodrigues
Front-End Developer
Fully remote. Open to new work
- Lagoa da Prata, Minas Gerais, Brazil
- +55 (37) 99828-2282
- empresasjoestar@gmail.com
- joestar-portfolio.vercel.app/en
- linkedin.com/in/vinicius-joestar-gontijo
Professional summary
Web developer and founder of Joestar Media. I work with React, Next.js, Astro, and TypeScript. I build websites and landing pages with a consistent look, fast load times, and architecture planned for the specific goal. Custom web systems and applications.
My specialty is conversion engineering. I combine high-level technique and stack with methodical study and real commercial experience: sales, testing, strategy, market research and analysis. Commercial results have always been the focus as I developed my skills. Curated, human copywriting is part of every delivery.
More than 15 projects are live. Pages load in about one second, with Core Web Vitals 90+. SEO, user flow, and measurement are built in from the start. I use GSAP and Tailwind when motion helps, without weighing the page down. I run Meta Ads and Google Ads campaigns. In my workflow I use Cursor, Claude, Gemini, and other tools for sharp productivity gains. I work fully remote or hybrid, with my own setup.
Development and technology experience
Joestar Media
2022 to present
Founder and front-end web developer
Lagoa da Prata, MG, Brazil
- More than 15 live projects in React, Next.js, Astro, and TypeScript.
- Conversion engineering in the product: offer, funnel, tests, copy, and measurement aligned to commercial results.
- Market research and analysis to define what the site needs to say and how the visitor decides.
- Custom design, load times around one second, and Core Web Vitals 90+.
- GSAP and Tailwind animation only where it helps the page.
- SEO and performance treated as part of the build.
- Paid traffic campaigns (Meta Ads and Google Ads).
- Curated, human copywriting, written to sell without sounding generic.
- Brand and graphic design when the project needs it.
- I run the operation: clients, deadlines, billing, domains, deploy, and support.
Projects and portfolio
Live websites and published work
- Volume
- More than 15 live projects at joestar-portfolio.vercel.app/en.
- How the work is built
- Each site is built from scratch. No stock template. Current architecture, data to track results, and code that is straightforward to maintain.
- Beyond code
- When needed, the same engagement includes brand, graphic design, paid traffic, copy, and commercial strategy.
Technical skills
Core and frameworks
- TypeScript
- JavaScript (ES6+)
- HTML5
- CSS3
- React
- Next.js
- Astro
Conversion and commercial
- Conversion engineering
- Sales
- Strategy
- Market research and analysis
- Testing
- Curated human copywriting
Performance and SEO
- Core Web Vitals 90+
- ~1s load times
- Structural SEO
- Analytics instrumentation
Interface and motion
- GSAP
- Tailwind CSS
- Animation
- Responsive design
- i18n
- Open Graph
Digital marketing
- Meta Ads
- Google Ads
- Campaigns
AI in the workflow
- Cursor
- Claude
- Gemini Pro
Infrastructure and remote work
- Git
- GitHub
- Vercel CI/CD
- Domain management
- Full home office setup
Professional strengths
Self-taught, with method
I improve on my own. I study with a routine and a criterion, not by collecting tools at random. A new stack comes in when it solves a real problem.
Sales and strategy
Floor sales and commercial operations experience. I use that for offer, argument, and decision on the site, with the same criterion of someone who had a target to hit.
Market research and analysis
Before design, I study the audience, the market, and what already converts. Testing is part of the cycle, not only the launch.
Communication
Retail service background. That helps alignment with the client from briefing to launch. Copy is curated and human, not template text.
Deadlines
I have worked in retail, industry, and digital projects. I can keep deadlines and quality together.
Commercial, administrative, and operations background
Before focusing on front-end work, I worked in sales, customer service, and operations at large companies. That commercial base is what sets apart the conversion engineering I apply today: copy, tests, research, and strategy with the criterion of someone who already had a target to hit.
Lojas Cem, Vivo, and Casas Bahia
About 3 years in total
Sales consulting and section ownership
National retail
- Floor sales: service, pitch, and targets.
- Section ownership, store systems, and floor organization.
- Casas Bahia Sales University, the network's internal training program.
- That sales practice feeds conversion engineering in digital work: a clear offer, objection handling, and close.
Traffic and digital operations
Own campaigns and local-business traffic
Remote
- Traffic management (Meta Ads and Google Ads) aimed at bookings and WhatsApp.
- Also worked as an affiliate and in dropshipping.
JBS and Ambev
1 to 2 years
Administrative assistant and logistics
National-scale operations
- Administrative support: documents, information flow, and office routine.
- Logistics: deadlines, checks, and high-volume flow.
Education and training
Secondary education
Completed in Brazil.
Technology
Self-taught, with method. Focus on current web architecture, clean code, and ongoing study on my own.
Marketing and conversion
Courses in paid traffic (Thiago Boeira) and brand building through Marca Milionária (Deniel Penin). Ongoing study of sales, copy, testing, and conversion.
Languages
- Portuguese · Native
- English · Solid technical reading and writing. Spoken English still improving.
Discipline, sport and field work
Martial arts and high-performance sport
I train martial arts and high-demand sport. It keeps the body in balance and the mind sharp. That is the same standard I bring to deadlines, targets and finish.
Private security
That physical presence also led to occasional private security work: attention, posture and control in rooms that do not allow sloppy focus.
